All Entries Tagged With: "Social Media"

I’m going to have some fun speculating what else they might get into in the future and who it might impact!

All of this is about to stop very soon. Social Media is dead. Social media is/ will become such an integrated part of everything that we do that the concept of treating ‘social media’ as a separate division / department/ company will make no sense.

Should Facebook charge page admins? I i think they should. In many cases Facebook pages have become an integral part of the brand’s communication strategy and it is only fair that if the brand is benefiting, it should be ready to pay for the privilege. One could argue that Facebook still makes money of pages because of the advertising opportunity that more pages create (Admins advertise for fans and fans interaction with pages creates for advertising inventory for Facebook)

Today i met up with Aneace Haddad, the founder of Taggo. Taggo promises to bridge the gap between Facebook Fans and the cash register! A simple yet elegant solution to ‘reward’ your online fans in an offline situation. Big potential, but Taggo will need to move quickly to enjoy the first mover advantage – the [...]

I wrote on this a few days ago here I also gave a talk on the same topic as a part of the NTU – SAS breakfast talk series a few days ago! No, I cannot create a social media strategy for you! View more presentations from Shalu Wasu.

The Wall Street Journal sent out a memo to its staffers some time back outlining rules around the use of social media like Facebook, Twitter etc. For instance the journalists now need to take approval of editors before “friending” a confidential source on Facebook or Twitter. These ground rules should guide all news employees’ actions online, whether on official sites or in social-networking, e-mail, personal blogs, or other sites outside. This has thrown up a debate among bloggers and social media enthusiasts who are divided on two sides of the argument. If the employee were to spread positive stories about the employer on their social network is that OK? What if the employee were to spread stories about a bad manager or blow the whistle about a wrongdoing in case of a publicly held company? Is it wrong if the employee does the social media thingy during office hours and using the company’s network and laptop to generally vent to the world at large?